A Study of Informational Needs of Southern-Brazilian Enterprises When Expanding Their Businesses

نویسندگان

  • Eusebio Scornavacca
  • Joao Luiz Becker
چکیده

Information is no longer just a control tool for managers — it is a basic resource as important as raw materials or the human resource. Consequently, it is a significant managerial responsibility to decide which kind of information should support the organization’s decision-making process. This is particularly the case when expanding the business. This chapter presents the results of a study examining the information needs IDEA GROUP PUBLISHING 701 E. Chocolate Avenue, Suite 200, Hershey PA 17033-1240, USA Tel: 717/533-8845; Fax 717/533-8661; URL-http://www.idea-group.com ITB11197 This chapter appears in the book, Electronic Business in Developing Countries: Opportunities and Challenges edited by Sherif Kamel. © 2005, Idea Group Inc. 412 Scornavacca, Becker and Barnes Copyright © 2006, Idea Group Inc. Copying or distributing in print or electronic forms without written permission of Idea Group Inc. is prohibited. of 796 Southern-Brazilian enterprises contemplating business growth. The survey is part of a program of research into information intermediation via the Internet. The results show a marked convergence of the sample’s informational needs, but also some significant differences among specific business groups. In addition, the research has surfaced some clear “core” of informational needs, supported by some “peripheral” needs. The chapter concludes with a summary, reflections and some future research directions.

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تاریخ انتشار 2015